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Why is professional writing important?

  • Writer: Kwonhee Bae
    Kwonhee Bae
  • Jul 18, 2022
  • 2 min read

Writing is the best marketing tool for people who run a single-person company to promote themselves to people and attract customers. It proves that most of the success stories of single-person companies are constantly written through blogs and social media.


If a one-person entrepreneur named A can show people what he's doing, how he's doing it, and how much expertise the person has, then people will naturally recognize him as an expert in the field and ask him to work when he needs help in the area.


In addition, if you can run an independent website blog and write with Search Engine Optimization (SEO), you will have the opportunity to "discover" people by searching.


People usually search for problems and related keywords when they have issues they want to solve. But if my blog shows on the first page of the search results, and the blog's content can show that I have the expertise to solve the problem, I can attract customers with just one article.


And it's worth helping a lot of people, so when I post it on social media if I can elicit responses like "like," "share," "retweet," I can let more people know about me.


I'm just writing about what I'm doing, and I can let people know about me and even meet a lot of customers. Writing is not just a "good thing to do" for a single-person company but a "must do" for survival. Through the Writing for Communication process, I hope to be a recognized expert by showing solutions to people's problems with effective writing.


In particular, as I have made digital marketing my job, I want to write an impactful article enough to ensure that the message is delivered and motivates readers about specific actions.



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